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The Best Vape Juice Brands Of 2024

September 20, 2024

In a year packed with innovation and exciting new releases, 2024 has been a big one for vape juice lovers. From returning legends to bold new players, these are the vape juice brands that have left their mark at Vapestore this year.

As we approach the close of 2024, it's clear that this year has been quietly transformative for the vape industry and for vapers. With new flavours, technologies, and a growing emphasis on quality, safety, sustainability and versatility, vapers have been spoiled for choice. The top vape juice brands have continued to push the boundaries of what’s possible with their e-liquids, delivering uniquely bold, satisfying flavours that cater to a diverse range of preferences, needs and devices.

Whether you're an MTL (mouth-to-lung) vaper with a preference for silky-smooth nic salts, a sub-ohm DTL (direct-to-lung) cloud chaser looking for dense, high-VG shortfills, or the newer breed of RDL (restricted direct-to-lung) vaper who enjoys the best of both, this year’s best E-liquid brands have knocked it out of the park.

Key Takeaways:

Our pick of the top vape juice brands of 2024.
The best brands offer balanced, authentic flavours and a diverse range of options.
Leading brands offer nic salts, freebase nicotine, and shortfills with customisable strengths.
Consistency, safety, and strict compliance with regulations are key.
A wide variety of flavour profiles — across fruits, menthols, desserts, and tobacco—set the best brands apart.
How to Choose an E-Liquid that’s right for you

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What Makes a Vape Juice Brand Stand Out?

Flavour Quality

The top vape juice brands excel in balanced, natural flavours that don’t overwhelm the senses. Whether fruity, menthol, tobacco, or dessert-inspired, the best brands create satisfying blends that taste authentic and match the ingredients that inspire them.

Nicotine Options

Versatility in nicotine strengths is a hallmark of top brands. Leading companies provide nic salts, freebase nicotine (high-PG), shortfills, and even newer longfills, allowing adult vapers to tailor their experience the way they want. Whether a mild or strong dose is preferred, flexibility in nicotine strength has helped these brands appeal to a wide audience.

Consistency & Safety

The best brands prioritise consistency and safety in their products, ensuring each bottle meets exacting standards. By adhering to strict regulations and testing, these brands maintain trust, offering safe, reliable e-liquids with the same quality in every batch. If they don’t, they won’t get sold at Vapestore. Simple.

Range of Choices

The best brand of vape juice stands out with a diverse range of flavours, offering everything from fruits and menthols to desserts and classic tobacco flavour profiles. This variety allows vapers to explore new profiles or cherished favourites while ensuring a satisfying experience across flavour categories.

How to Choose Your Perfect E-Liquid

Nicotine Strength

Your ideal nicotine strength depends on your previous smoking habits or desired throat hit. Heavy smokers choosing to vape as an alternative to tobacco and cigarettes may prefer higher nicotine options like nic salts, which provide a smooth yet satisfying hit. For those seeking flexibility, shortfills with nic shots offer a fantastic way to adjust your nicotine level while enjoying larger quantities of e-liquid.

Flavour Preferences

E-liquid flavours span an impressive range, from robust tobaccos and frosty menthols to vibrant fruit blends and decadent, comforting dessert-inspired tastes. The key is to explore different flavour profiles and decide whether you prefer straightforward flavours like fruits or menthols, or more complex combinations, like confectionary of dessert profiles, or layered fruit combos.

Vape Kit Compatibility

Choosing the right e-liquid means ensuring it’s compatible with your vape kit. For MTL (mouth-to-lung) vaping, which mimics the sensation of smoking, a higher PG ratio (such as 50/50 VG/PG) works best with starter kits and pod kits. For DTL (direct-to-lung) devices, high-VG e-liquids are preferable, as they produce larger clouds and smoother puffs when used in more advanced vape kits. Checking the VG/PG ratio on your e-liquid will help you find the perfect match for your kit, ensuring both flavour and vapour production meet your expectations.

The Benefits of Choosing Reputable Vape Juice Brands

Choosing recognised vape brands ensures safety and quality. These brands follow TPD regulations, meeting strict standards for nicotine content, labelling, and packaging. Their use of high-quality ingredients means smoother, longer-lasting flavours, helping preserve your coils and vape kit. Reputable brands also guarantee consistency in flavour and performance, giving you greater value for money and peace of mind.

The Best Vape Juice Brands of 2024

Now we’ll highlight some of the most popular and innovative vape juice e liquids brands of 2024. Each of these brands has earned its place here by consistently delivering truly premium-quality flavours, versatile nicotine options, and reliable performance.

Deliciu

Not content with producing some of the most polished and exciting vape kits in the world, 2024 saw Vaporesso dip their creative fingers into the world of e-liquids. And the results have been, well, "Deliciu!"

This vibrant line of vape juices highlights Vaporesso’s keen understanding of how e-liquids interact with their devices, resulting in a range of flavours that includes bold new inventions alongside many classic profiles. With Deliciu’s Nic Salts range, you can expect expertly crafted, flavour-packed juices that deliver an exceptional MTL experience, whether you're after fruit blends, menthol, or refreshing fusions. Keep an eye on this exciting new brand as it continues to make its mark on the e-liquid scene into 2025.

Deliciu Apple Peach 10ml Nic Salt E-Liquid

A crisp and sweet blend of fresh Apples and juicy Peaches.

Deliciu Blackberry Lime 10ml Nic Salt E-Liquid

A bold blend of tart Blackberry and zingy Lime for a vibrant vape experience.

Deliciu Strawberry Ice 10ml Nic Salt E-Liquid

A refreshing burst of ripe Strawberry flavour with a cool Ice finish.

Deliciu Apple Peach 10ml Nic Salt E-Liquid

Bar Series

The future for single-use disposable vapes may be looking doubtful, thanks to a raft of legislative proposals announced by the government in the early part of the year that would seek to ban them to prevent their use by anyone underage, but that doesn’t mean those intense flavours enjoyed by countless adult vapers will disappear too.

That’s thanks to Disposable Vape Flavour E-Liquid collections like Bar Series Nic Salts which are designed to capture the vibrant and intense flavours adult vapers love from disposable vape bars, but in a more sustainable, cost-effective format. Crafted in the UK, the Bar Series collection offers a diverse selection of over 40 astonishing flavours, from sweet fruits to icy menthols, rich desserts, and crowd-pleasing classics, all available in convenient 10ml bottles and a diverse selection of Nic Salt strengths in 5, 10 and 20mg.

If you’re a fan of disposable vapes but prefer the versatility of refillable devices, Bar Series Nic Salts deliver that same bold flavour punch while being more affordable and kinder to the environment.

Bar Series Blends Lemon Lime x Blueberry Sour Razz 10ml Nic Salt

A zesty blend of Lemon Lime and tangy Blueberry Sour Raspberry

Bar Series Desserts Banana Caramel 10ml Nic Salt

The taste of sweet, ripe Banana and sticky Caramel

Bar Series Blends Cherry Fizz x Cola Ice 10ml Nic Salt

A sweet fizzy blend of Cherry Fizz and refreshing iced Cola

Bar Series Blends Lemon Lime x Blueberry Sour Razz 10ml Nic Salt

Sadboy, Cloud Nurdz, and Twist E-Liquids

For many experienced vapers, American-made e-liquids evoke a golden age of vaping, when US vape labs led the charge with bold, innovative flavours that changed the landscape of vaping forever. That pioneering spirit is alive and well with DV Brands, who brought three iconic American e-liquid lines to Vapestore in 2024: Sadboy, Cloud Nurdz, and Twist.

Sadboy is well known for its dessert-inspired e-liquids, featuring rich bakery flavours that provide a smooth, homely vape. With options ranging from buttery cookies to fruity treats, Sadboy e-liquids are popular among vapers who appreciate warm, dessert-like flavour profiles.

Cloud Nurdz focuses on nostalgic candy-inspired flavours. Perfect for vapers who enjoy sweet, vibrant fruit blends, this line offers e-liquids that balance fruity notes with a sugary tang. Cloud Nurdz flavours are designed to deliver a balanced, flavourful vape.

Twist E-Liquids bring a unique twist to classic flavour profiles, with a focus on refreshing, citrus-led blends. Best known for their lemonade-inspired e-liquids, Twist offers bright, fruity flavours with a refreshingly cool exhale—ideal for vapers looking for light, crisp options.

Gold Bar E-liquids

For fans of the rich, intense flavours found in disposable vapes, Gold Bar Nic Salt E-liquids provide an exciting, cost-effective alternative. These 10ml e-liquids capture the premium flavours of Gold Bar’s hugely popular disposable range and make them available for use with refillable MTL devices. With their 50VG/50PG blend, they offer a smooth and satisfying vape, delivering the perfect balance of rich flavour, vapour, and a gentle throat hit. Available in both 10mg and 20mg strengths, the nicotine salt formulation ensures fast relief from cravings, without the harshness of freebase nicotine.

Gold Bar Banana Ice Nic Salt E-Liquid 10ml

The creamy, sweet, and frosty taste of Banana Ice

Gold Bar Hawaii Sunrise Nic Salt E-Liquid 10ml

A Hawaiian Sunrise of watermelon, pineapple, and peach flavours

Gold Bar Raspberry Watermelon Nic Salt E-Liquid 10ml

The bold, juicy, & sweet flavours of Raspberry and Watermelon

Gold Bar Banana Ice Nic Salt E-Liquid 10ml

Dr Vapes

A trailblazer in the UK vaping industry, Dr Vapes has earned a stellar reputation for their meticulously crafted e-liquids that blend science with a mastery of flavour. Known for their innovative flavour profiles – think such uncannily creative blends as Pink Colada or Lychee and Tropical Fruits Flavour Panther Series Gold- Dr Vapes offers a vast collection of e-liquids that cater to a wide variety of palates, from fruity and tropical blends to creamy, candy, and beverage-inspired profiles. Whether you prefer Nic Salts for a smoother, rapid nicotine hit or long-lasting Shortfills for rich, cloud-filled vaping, Dr Vape’s e juices impress from the very first puff.

Dr Vapes Panther Ice Series Blue Ice 100ml Shortfill

Sweet and tangy Blueberry and Raspberry Slush flavour

Dr Vapes Pink Series Pink Remix 10ml Nic Salt

A sweet and sour blend of Blackcurrant Soda, Cotton Candy and Hard Candy

Dr Vapes Panther Series Desserts Black Custard 100ml Shortfill

A silky-smooth, rich, and creamy Vanilla Custard flavour

Vapouriz Premium

A staple of the UK vaping scene for over a decade, Vapouriz Premium e-liquids have continued to captivate vapers with their timeless selection of flavours, from classic tobaccos to simple, satisfying, and authentic fruits. This long-running favourite didn’t rest on its laurels in 2024, as it introduced three new flavours—Berry Menthol, Pineapple, and Blackcurrant—to an already impressively diverse lineup.

Vapouriz has always been a go-to for vapers seeking high-quality High-PG e-liquids that work perfectly with starter kits and pod devices. Whether it’s the crisp hit of Millionaires Menthol or the smooth richness of Classic Tobacco, Vapouriz continues to prove why it remains a cornerstone of the UK vape industry. With a broad selection of 50/50 e-liquids now available as well, Vapouriz Premium keeps delivering reliable, satisfying e-liquids that cater to every vaper’s taste.

Vapouriz Premium Berry Menthol E-Liquid 10ml

A blend of juicy, sweet berries and cool, refreshing menthol

Vapouriz Premium Pineapple E-Liquid 10ml

An intensely sweet, sunny, and tangy pineapple flavour

Vapouriz Premium Blackcurrant E-Liquid 10ml

Tart and tangy, sweet, and jammy Blackcurrant flavour

Vapouriz Premium Berry Menthol E-Liquid 10ml

Cuttwood Bar Salts E-liquid

Cuttwood, one of the original giants of the US e-liquid scene, made a triumphant return to the UK in 2024, bringing with it a lineup of bold new flavours alongside the iconic classics that made the brand legendary. After a few years out of the spotlight, Cuttwood’s return has been a breath of fresh air for vapers who remember the distinct flavour profiles that defined the early years of premium imported e-liquids.

Their new Bar Salts collection features 20 flavours, expertly crafted to deliver that unmistakable Cuttwood character, blending smooth nic salts with a 50VG/50PG ratio for perfect mouth-to-lung (MTL) vaping. Whether you're rediscovering old favourites or trying their unique new blends for the first time, Cuttwood E-Liquids are once again a must-try for any serious vaper.

Cuttwood Bar Salts Boss Chill 10ml Nic Salt

A refreshing blend of soda and juicy Peach flavours

Cuttwood Bar Salts Cuttwood Crush 10ml Nic Salt

A sunny, tropical blend of Pineapple, Mango, and Guava flavours

Cuttwood Bar Salts Megamelon Ice 10ml Nic Salt

A refreshing blend of Mixed Melons and crisp, cool Ice

Cuttwood Bar Salts Boss Chill 10ml Nic Salt

Nixer Longfills

Nixer stands out from the crowd by offering vapers a unique opportunity to get hands-on with their e-liquids, thanks to their innovative longfill format. Unlike traditional premixed e-liquids, Nixer’s longfills offer a semi-DIY approach that lets you customise your vaping experience while ensuring a hassle-free process. Each 60ml bottle comes pre-filled with 30ml of zero-nicotine flavour concentrate, leaving room for you to top up with your preferred VG/PG base and nic shots.

Nixer longfills are perfect for vapers who enjoy the flexibility of DIY e-liquid mixing, but without the complexity. Simply add your chosen mixer to create your ideal e-liquid, whether you're an MTL or sub-ohm DTL vaper. With a wide variety of flavour concentrates and mixer kits to choose from, Nixer Longfills offer a fun and cost-effective way to personalise your vape juice, without compromising on quality.

Nixer Salted Caramel Macchiato 30ml Longfill

Smooth Salted Caramel and rich Macchiato Coffee flavour

Nixer Strawberry Meringue 30ml Longfill

Sweet Strawberry and crisp, delicate Meringue flavour

Nixer Pineapple Passionfruit 30ml Longfill

Tropical Pineapple and exotic Passionfruit flavour

Nixer Salted Caramel Macchiato 30ml Longfill

Conclusion

With so many incredible vape juice brands making waves in 2024, finding your next go-to e-liquid at Vapestore has never been more exciting. Whether you prefer the bold, intense flavours of Bar Series, the innovative longfill creations from Nixer, or the time-honoured classics from Vapouriz Premium or Cuttwood, there’s something to suit every vaper's palate and style. And with some of the best vape juice brands UK like Deliciu and Dr Vapes raising the bar in flavour quality and consistency, it’s never been easier to enjoy a premium vaping experience that fits your preferences perfectly.

Explore these fantastic e-liquids at Vapestore today and ensure sure your vape tank or pod is filled with nothing but the best. If you need further guidance or recommendations, our Customer Services Team is always on hand to help you choose the ideal vape juice to match your taste and device.

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Happy Vaping!